Nickson furnishes apartments on demand with just a week’s notice. Renters take a style quiz, and when they arrive to move in, the furniture has been assembled and arranged.
DALLAS – Nickson, a rental company that furnishes apartments on demand, has just completed a $12 million Series A fundraising round.
Cameron Johnson
Founded by Harvard Business School graduate Cameron Johnson in 2017, Nickson is a tech-enabled, furniture-as-a-service company that allows its users to make their new spaces move-in ready in as little as three hours, for a flat monthly fee.
“I realized that when you move into an apartment you call to hook up cable, electricity and gas and I thought you should be able to do the same thing with your furniture,” Johnson said. “The process is simple. Once someone rents an apartment they call and give us a week’s notice. Then they choose the apartment size and take a style quiz. When they arrive on move-in day, all the furniture has been assembled and arranged, and the apartment is ready to be lived in.”
The company prices start at $199 a month for a studio apartment and go up to $599 a month for a three-bedroom place.
Johnson said his background in real estate and logistics has given him the knowledge to fully understand and solve common issues related to moving. Data has shown that moving is constantly voted as one of the Top 5 most stressful life events, and Nickson eliminates this issue for its customers by taking care of all the details, according to the company.
“Our target customer wants to have everything turnkey done for them. They are looking for the ultimate convenience,” Johnson said. “The idea is to completely eliminate the need to own anything and the cost associated with moving from place to place. Our customers range from 18 to over 80.”
Currently servicing Dallas, Nickson plans to enter additional markets over the next 12 months, including expanding the company’s tests in Austin and Houston. “Our Series A fundraise represents a milestone that will be a catalyst for growth; we are now capitalized to meaningfully service demand and rapidly scale,” he added.
A fund managed by Pendulum Opportunities LLC, a wholly owned subsidiary of Pendulum Holdings LLC, was the lead Series A investor. Other investors participating in the round included Motley Fool Ventures, Revolution’s Rise of the Rest and Backstage Capital. The Series A capital will be used for expansion and growth.
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August 12, 2021 at 05:39PM
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Furniture rental company Nickson raises $12M in Series A - Furniture Today
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